Contributors
Tara Grecosenior vice president Tara has experience on both sides of the equation, having worked in corporate CR and nonprofit communications & marketing. She focuses on trends and innovations in community engagement, strategic philanthropy, volunteerism, cause marketing, and CR/nonprofit communications.
Andrea ShatzmanA senior associate in APCO’s Washington, D.C. office, Andrea works on a broad range of CR issues. She’s particularly interested in the evolution of CR over time and how businesses can capitalize on their strengths to make unique contributions to society.
Leela StakeLeela is a senior associate who helps businesses innovate, collaborate and communicate to be more successful. She’s based in San Francisco, has worked in six Asian countries and is interested in the relationship between long-term business success and community prosperity.
Robin DelisoRobin is a senior associate who works in APCO’s corporate responsibility practice and is interested in the blurring lines between consumer and influencer expectations of companies. She looks at how companies use CR to engage audiences in innovative ways, especially re: social media, and started her career in nonprofit communications strategy.
Julie JackA vice president in APCO's New York office, Julie works on corporate responsibility with a focus on business strategy and emerging issues and trends. Her currents interests and work focus on sustainable agriculture and supply chain management, the integration of CR and financial communications, and CR in the consumer goods space.
Rachel ThompsonRachel is the global corporate responsibility practice manager for APCO. She has worked on global trade and CR in government and business. Her interests include the role (and limits) of CR in making globalization more sustainable; evidence and measurement issues; and the relationship between CR and preventing trade protectionism.
James RobinsonJames is a vice president who brings ten years of experience working on CR strategy and communications in New York, Beijing, and Jakarta. He looks at how CR is employed as part of broader business strategy and has a particular interest in the evolving role of technology and innovation in managing social and environmental issues.
Kitty PotterKitty is an associate director and leads APCO's CR practice in the Asia-Pacific region. Her current work and interests include the development of multi-stakeholder initiatives addressing corruption in supply chains, sustainability performance ratings, and engagement with private sector in climate change adaption.
Ellen MignoniEllen is a senior vice president and helped build APCO’s global corporate responsibility practice. She works primarily with APCO’s corporate clients on business alignment and corporate responsibility, stakeholder engagement and partnership development, and communication and outreach.
Category Archives: Volunteerism & Service
The Secret to America’s Success
We spend a lot of time talking and thinking about the business benefits of employee volunteerism. What we’ve spent less time talking about is the benefit of prospective employee volunteerism. In this age of high unemployment in the United States, this is something we need to spend more time looking at.
LinkedIn got the value of showcasing volunteer experience to potential employers and recently added functionality that lets users add their community engagement to their profiles. This week, former U.S. Supreme Court Justice Sandra Day O’Connor and former Senator Bob Graham eloquently made the connection in an op-ed in USA Today: Jobs and civics go hand in hand.
Posted on Thursday, November 3rd, 2011
Also posted in Community Engagement Tagged Bob Graham, civics, NCC, Sandra Day O'Connor, unemployment, Volunteerism Leave a comment
Also posted in Community Engagement Tagged Bob Graham, civics, NCC, Sandra Day O'Connor, unemployment, Volunteerism Leave a comment
Volunteers are Getting LinkedIn
Earlier this month there was another symbolic moment that volunteerism and service is becoming more and more central to professional life. And no, this is not another post about how Millennials are leading the way. This month it’s LinkedIn.
Now when you’re filling out your resume on LinkedIn, amidst your positions, publications, and awards, there’s now a special section you can insert information on your volunteer experience and the causes you care about.
Posted on Tuesday, September 27th, 2011
Also posted in What's Next for CR Tagged employee volunteerism, LinkedIn, Millennials, pro bono, skills-based volunteering, volunteer 1 Comment
Also posted in What's Next for CR Tagged employee volunteerism, LinkedIn, Millennials, pro bono, skills-based volunteering, volunteer 1 Comment
Skills Based Volunteerism on a Whole New Level
Did you see this Chronicle of Philanthropy article a few weeks ago?
Food engineers and food scientists at General Mills began a volunteer project in 2009 to package and donate meals for kids in Malawi schools. The response was overwhelming, which inspired them to think bigger.
Posted on Thursday, August 18th, 2011
Also posted in Philanthropy Tagged Chronicle of Philanthropy, General Mills, techincal philanthropists Leave a comment
Also posted in Philanthropy Tagged Chronicle of Philanthropy, General Mills, techincal philanthropists Leave a comment
What Gives!? Talks to Tara Greco
Last month at the National Conference on Volunteering and Service, What Gives!? spoke with Shared Purpose blogger Tara Greco on her take on nonprofit-corporate partnership and employee volunteer program best practices. Check out the interview below!
Posted on Friday, July 29th, 2011
Also posted in Business Alignment/Integration, Community Engagement, Philanthropy, What's Next for CR Tagged employee volunteerism, EVPs, National Conference on Volunteering and Service, NCVS, nonprofit partnerships, What Gives Leave a comment
Also posted in Business Alignment/Integration, Community Engagement, Philanthropy, What's Next for CR Tagged employee volunteerism, EVPs, National Conference on Volunteering and Service, NCVS, nonprofit partnerships, What Gives Leave a comment
Some Things Change, Some Things Don’t
The Chronicle of Philanthropy’s Annual Survey of Giving by America’s Largest Corporations is out this week. It’s got lots of great data and tidbits on what companies have been up to over the past year.
One of the biggest questions the report answers each year is how MUCH companies are giving. And there’s good news: cash giving rose by 13 percent in 2010 over 2009.
Posted on Tuesday, July 26th, 2011
Also posted in Business Alignment/Integration, Community Engagement, Philanthropy, What's Next for CR Tagged Annual Survey of Giving by America’s Largest Corporations, Chronicle of Philanthropy, corporate giving, Evan Hochberg, National Conference on Volunteering and Service, pro bono, skills-based volunteering Leave a comment
Also posted in Business Alignment/Integration, Community Engagement, Philanthropy, What's Next for CR Tagged Annual Survey of Giving by America’s Largest Corporations, Chronicle of Philanthropy, corporate giving, Evan Hochberg, National Conference on Volunteering and Service, pro bono, skills-based volunteering Leave a comment
Using Social Media to Communicate Corporate Responsibility
There is no doubt that in recent years, the way in which most people consume and share information has been completely transformed by social media. Recognizing this, many companies now use social media to interact with consumers and stakeholders to broadcast their messages and one of the most interesting ways they are using social media is to drive participation, enthusiasm and awareness of their corporate responsibility efforts. At the National Conference on Volunteering and Service (NCVS) in June, I attended a session called “How Social Media Can Advance Your EVP and CSR Efforts” that provided terrific insights and examples of companies that are using social media in creative and meaningful ways.
Posted on Wednesday, July 6th, 2011
Also posted in Communicating CR, Community Engagement, Technology and CR Tagged corporate responsibility, EVP, National Conference on Volunteering and Service, NCVS, Social Media Leave a comment
Also posted in Communicating CR, Community Engagement, Technology and CR Tagged corporate responsibility, EVP, National Conference on Volunteering and Service, NCVS, Social Media Leave a comment
Top 10 Takeaways from the National Conference on Volunteerism & Service
The APCO team left New Orleans with our bags full of information and our heads full of ideas. Here are our the lessons learned from this year’s NCVS. We’re already looking forward to next year in Chicago!
The New Orleans spirit is a force greater than any hurricane. The commitment to rebuild and repair the city has not wavered, and the city’s do-it-yourself approach has been driving the rebirth. Branford Marsalis said it best in the opening plenary: “We have a lot of different kinds of music here, and the sound is perseverance.”
Posted on Thursday, June 16th, 2011
Catogories Volunteerism & Service Tagged National Conference on Volunteering and Service, NCVS, online blueprint tool Leave a comment
Catogories Volunteerism & Service Tagged National Conference on Volunteering and Service, NCVS, online blueprint tool Leave a comment
Tripping Over the Words
Day 1 of the National Conference on Volunteering and Service is complete, and we’re looking forward to the start of Day 2.
Already this year, as in the past few years, there is a major focus on skills-based volunteering and pro bono as the next great frontier of corporate giving. Apparently, more than half of companies now offer some skills-based volunteering opportunities to their employees – which I suppose makes it not much of a frontier anymore.
Posted on Tuesday, June 7th, 2011
Also posted in Business Alignment/Integration Tagged NCVS, pro bono, service, Volunteerism Leave a comment
Also posted in Business Alignment/Integration Tagged NCVS, pro bono, service, Volunteerism Leave a comment
Volunteers Heading South
Starting tomorrow, thousands of volunteerism professionals and enthusiasts will assemble in New Orleans, La., for the annual National Conference on Volunteering and Service. Convened by the Points of Light Institute* and the Corporation for National and Community Service, the gathering is the world’s largest conference devoted to volunteerism.
Posted on Friday, June 3rd, 2011
Also posted in Communicating CR, Community Engagement, Philanthropy Tagged Corporation for National and Community Service, Employee Volunteer Programs, EVPs, National Conference on Volunteering and Service, NCVS, Points of Light Institute, Volunteerism Leave a comment
Also posted in Communicating CR, Community Engagement, Philanthropy Tagged Corporation for National and Community Service, Employee Volunteer Programs, EVPs, National Conference on Volunteering and Service, NCVS, Points of Light Institute, Volunteerism Leave a comment
Applying Moneyball Logic to Managing a Corporate Volunteer Program
Also posted in Technology and CR | Tagged Aaron Hurst, Billy Beane, MLB, Moneyball, Taproot, Volunteerism | Leave a comment