Contributors
Tara GrecoTara is a senior director with experience on both sides of the equation, having worked in corporate CR and nonprofit communications & marketing. She focuses on trends and innovations in community engagement, strategic philanthropy, volunteerism, cause marketing, and CR/nonprofit communications.
Robin DelisoRobin is an associate director who works in APCO’s corporate responsibility practice and is interested in the blurring lines between consumer and influencer expectations of companies. She looks at how companies use CR to engage audiences in innovative ways, especially re: social media, and started her career in nonprofit communications strategy.
Andrea ShatzmanAn associate director in APCO’s Washington, D.C. office, Andrea works on a broad range of CR issues. She’s particularly interested in the evolution of CR over time and how businesses can capitalize on their strengths to make unique contributions to society.
Rachel ThompsonRachel is the global corporate responsibility practice manager for APCO. She has worked on global trade and CR in government and business. Her interests include the role (and limits) of CR in making globalization more sustainable; evidence and measurement issues; and the relationship between CR and preventing trade protectionism.
Leela StakeLeela is a director who helps businesses innovate, collaborate and communicate to be more successful. She’s based in San Francisco, has worked in six Asian countries and is interested in the relationship between long-term business success and community prosperity.
James RobinsonJames is a director who brings ten years of experience working on CR strategy and communications in New York, Beijing, and Jakarta. He looks at how CR is employed as part of broader business strategy and has a particular interest in the evolving role of technology and innovation in managing social and environmental issues.
Julie JackA director in APCO's New York office, Julie works on corporate responsibility with a focus on business strategy and emerging issues and trends. Her currents interests and work focus on sustainable agriculture and supply chain management, the integration of CR and financial communications, and CR in the consumer goods space.
Kitty PotterKitty is a senior director and leads APCO's CR practice in the Asia-Pacific region. Her current work and interests include the development of multi-stakeholder initiatives addressing corruption in supply chains, sustainability performance ratings, and engagement with private sector in climate change adaption.
Ellen MignoniEllen is a senior director and helped build APCO’s global corporate responsibility practice. She works primarily with APCO’s corporate clients on business alignment and corporate responsibility, stakeholder engagement and partnership development, and communication and outreach.
Category Archives: Philanthropy
Volunteers Heading South
Starting tomorrow, thousands of volunteerism professionals and enthusiasts will assemble in New Orleans, La., for the annual National Conference on Volunteering and Service. Convened by the Points of Light Institute* and the Corporation for National and Community Service, the gathering is the world’s largest conference devoted to volunteerism.
Posted on Friday, June 3rd, 2011
Also posted in Communicating CR, Community Engagement, Volunteerism & Service Tagged Corporation for National and Community Service, Employee Volunteer Programs, EVPs, National Conference on Volunteering and Service, NCVS, Points of Light Institute, Volunteerism Leave a comment
Also posted in Communicating CR, Community Engagement, Volunteerism & Service Tagged Corporation for National and Community Service, Employee Volunteer Programs, EVPs, National Conference on Volunteering and Service, NCVS, Points of Light Institute, Volunteerism Leave a comment
Still Proud to Wear the Yellow Wristband
I’ve never been a big fan of Lance Armstrong, the athlete.
He’s like the New York Yankees of cycling, and I prefer an underdog.
And now there’s very little light between the “did he or didn’t he” debate about doping.
(Plus, I can’t believe he dumped Sheryl Crow.)
Posted on Tuesday, May 31st, 2011
Also posted in Nonprofit Operations and Communications Tagged 60 Minutes, Cancer, doping, Doug Ulman, Lance Armstrong, LIVESTRONG, Tyler Hamilton Leave a comment
Also posted in Nonprofit Operations and Communications Tagged 60 Minutes, Cancer, doping, Doug Ulman, Lance Armstrong, LIVESTRONG, Tyler Hamilton Leave a comment
The Cavs Really DID Win the Lottery
If you’re not a basketball junkie, you may not have noticed that the NBA lottery happened on Tuesday night.
I was watching but wasn’t thrilled with the results—as a Washington Wizards season ticket holder, I was hoping for the #1 pick to get some help out of the Eastern Conference basement. Oh, well—maybe we can trade for some better players this summer.
Posted on Thursday, May 19th, 2011
Also posted in Business Alignment/Integration, Volunteerism & Service Tagged Kyrie Irving, Lebron James, lottery, NBA, NBA draft 2 Comments
Also posted in Business Alignment/Integration, Volunteerism & Service Tagged Kyrie Irving, Lebron James, lottery, NBA, NBA draft 2 Comments
Making it Stick
Happy anniversary, Shared Purpose! Last year, we saw amazing CR communication campaigns that capitalized on huge international platforms. Idol Gives Back used the epic American Idol platform, One Goal and United Against Malaria capitalized on the World Cup (in Africa for the first time) and Keep a Child Alive used celebrity social networks. In addition, companies used mega-advertising budgets to showcase their initiatives. It was definitely a year of great ideas and creativity.
Posted on Thursday, April 28th, 2011
Also posted in Cause Marketing, Measurement & Evaluation Tagged American Idol, corporate philanthropy, CSR, Idol Gives Back, One Goal Leave a comment
Also posted in Cause Marketing, Measurement & Evaluation Tagged American Idol, corporate philanthropy, CSR, Idol Gives Back, One Goal Leave a comment
Rooting for the Underdog
Whether it’s March Madness or the world of social change, I can’t help but root for the underdog.
When it comes to getting funding or visibility, many social innovators – no matter how good their ideas are – never get a fair shot because they lack the means and connections to get in front of decision-makers who control the resources.
Posted on Tuesday, March 29th, 2011
Also posted in Nonprofit Operations and Communications, Technology and CR, What's Next for CR Tagged Ashoka, Ashoka Changemakers, Judith Rodin, Rockefeller Foundation, underdog Leave a comment
Also posted in Nonprofit Operations and Communications, Technology and CR, What's Next for CR Tagged Ashoka, Ashoka Changemakers, Judith Rodin, Rockefeller Foundation, underdog Leave a comment
Four Presidents and 1000 Points of Light
I attended an event in the Kennedy Center’s elegant Opera House last night and sat 10 rows behind four former presidents of the United States.
I saw former secretaries of state, senators, congressmen. Even heard Carrie Underwood sing, along with Garth Brooks and a bunch of other A-list performers.
But the brightest light wasn’t among those names.
Posted on Tuesday, March 22nd, 2011
Also posted in Communicating CR, Community Engagement, CR in North America, Nonprofit Operations and Communications, Volunteerism & Service Tagged "41", 1000POL, B. Jay Cooper, four presidents, George H. W. Bush, Kennedy Center, Points of Light Leave a comment
Also posted in Communicating CR, Community Engagement, CR in North America, Nonprofit Operations and Communications, Volunteerism & Service Tagged "41", 1000POL, B. Jay Cooper, four presidents, George H. W. Bush, Kennedy Center, Points of Light Leave a comment
Happy International Corporate Philanthropy Day
Today is International Corporate Philanthropy Day, and if you live in the United States, you’ll probably see or read a news spot about it. In New York, the Committee to Encourage Corporate Philanthropy (CECP) is organizing a CEO conference and a joint event with the United Nations, and the Empire State Building is specially lit in CECP colors. Many other events are being held across the country, organized by member companies such as Moody’s to publicize what they are doing to mark ICP Day.
Posted on Monday, February 28th, 2011
Also posted in CR in North America, Nonprofit Operations and Communications Tagged Big society, CECP, Empire State Building, ICPD, International Corporate Philanthropy Day, Rachel Thompson, Red Nose Day Leave a comment
Also posted in CR in North America, Nonprofit Operations and Communications Tagged Big society, CECP, Empire State Building, ICPD, International Corporate Philanthropy Day, Rachel Thompson, Red Nose Day Leave a comment
Do I Have a Deal for You!
Were you turned off by Groupon’s Super Bowl ad like Aman and I were?
Well, I have an alternative Daily Deal site for you to consider…Philanthroper.
Just keep in mind that it’s not a deal where you get something, it’s a deal where you give something.
Posted on Thursday, February 17th, 2011
Also posted in Economic Development, Nonprofit Operations and Communications, Technology and CR, What's Next for CR Tagged collective philanthropy, crowdsourcing, Philanthoper 2 Comments
Also posted in Economic Development, Nonprofit Operations and Communications, Technology and CR, What's Next for CR Tagged collective philanthropy, crowdsourcing, Philanthoper 2 Comments
We Can Do Small Things Too
I got an e-mail this morning from Barack Obama, and the subject line was "We Do Big Things." I watched the State of the Union last night and lately I have to admit to a certain amount of discouragement about our seeming inability to tackle big problems. As someone who lives and drives in northern [...]
Posted on Wednesday, January 26th, 2011
Also posted in Health, Women and Girls Tagged cooking oil, Jakarta Post, Ray LaHood, SOTU, transportation, vitamin A, We Do Big Things Leave a comment
Also posted in Health, Women and Girls Tagged cooking oil, Jakarta Post, Ray LaHood, SOTU, transportation, vitamin A, We Do Big Things Leave a comment
Some Things Change, Some Things Don’t
Also posted in Business Alignment/Integration, Community Engagement, Volunteerism & Service, What's Next for CR | Tagged Annual Survey of Giving by America’s Largest Corporations, Chronicle of Philanthropy, corporate giving, Evan Hochberg, National Conference on Volunteering and Service, pro bono, skills-based volunteering | Leave a comment