Contributors
Tara GrecoTara is a senior director with experience on both sides of the equation, having worked in corporate CR and nonprofit communications & marketing. She focuses on trends and innovations in community engagement, strategic philanthropy, volunteerism, cause marketing, and CR/nonprofit communications.
Robin DelisoRobin is an associate director who works in APCO’s corporate responsibility practice and is interested in the blurring lines between consumer and influencer expectations of companies. She looks at how companies use CR to engage audiences in innovative ways, especially re: social media, and started her career in nonprofit communications strategy.
Andrea ShatzmanAn associate director in APCO’s Washington, D.C. office, Andrea works on a broad range of CR issues. She’s particularly interested in the evolution of CR over time and how businesses can capitalize on their strengths to make unique contributions to society.
Rachel ThompsonRachel is the global corporate responsibility practice manager for APCO. She has worked on global trade and CR in government and business. Her interests include the role (and limits) of CR in making globalization more sustainable; evidence and measurement issues; and the relationship between CR and preventing trade protectionism.
Leela StakeLeela is a director who helps businesses innovate, collaborate and communicate to be more successful. She’s based in San Francisco, has worked in six Asian countries and is interested in the relationship between long-term business success and community prosperity.
James RobinsonJames is a director who brings ten years of experience working on CR strategy and communications in New York, Beijing, and Jakarta. He looks at how CR is employed as part of broader business strategy and has a particular interest in the evolving role of technology and innovation in managing social and environmental issues.
Julie JackA director in APCO's New York office, Julie works on corporate responsibility with a focus on business strategy and emerging issues and trends. Her currents interests and work focus on sustainable agriculture and supply chain management, the integration of CR and financial communications, and CR in the consumer goods space.
Kitty PotterKitty is a senior director and leads APCO's CR practice in the Asia-Pacific region. Her current work and interests include the development of multi-stakeholder initiatives addressing corruption in supply chains, sustainability performance ratings, and engagement with private sector in climate change adaption.
Ellen MignoniEllen is a senior director and helped build APCO’s global corporate responsibility practice. She works primarily with APCO’s corporate clients on business alignment and corporate responsibility, stakeholder engagement and partnership development, and communication and outreach.
Category Archives: Community Engagement
Some Things Change, Some Things Don’t
The Chronicle of Philanthropy’s Annual Survey of Giving by America’s Largest Corporations is out this week. It’s got lots of great data and tidbits on what companies have been up to over the past year.
One of the biggest questions the report answers each year is how MUCH companies are giving. And there’s good news: cash giving rose by 13 percent in 2010 over 2009.
Posted on Tuesday, July 26th, 2011
Also posted in Business Alignment/Integration, Philanthropy, Volunteerism & Service, What's Next for CR Tagged Annual Survey of Giving by America’s Largest Corporations, Chronicle of Philanthropy, corporate giving, Evan Hochberg, National Conference on Volunteering and Service, pro bono, skills-based volunteering Leave a comment
Also posted in Business Alignment/Integration, Philanthropy, Volunteerism & Service, What's Next for CR Tagged Annual Survey of Giving by America’s Largest Corporations, Chronicle of Philanthropy, corporate giving, Evan Hochberg, National Conference on Volunteering and Service, pro bono, skills-based volunteering Leave a comment
Turning Ideas into Action – the First CGI America
Impact. That is CGI America described in one word. In just two short days, the Clinton Global Initiative brought many minds together to tackle some of the nation’s most challenging issues and developed solutions that will change the lives of countless Americans.
During the conference, 51 commitments were announced, impacting the lives of 2.7 million people in the United States. When fully funded and implemented, they will create or fill more than 124,000 jobs, provide more than 364,000 people with access to job training and support entrepreneurs with $265 million in investments or loans.
Posted on Monday, July 11th, 2011
Also posted in Business Alignment/Integration, Communicating CR, CR in North America Tagged CGI America, Clinton Global Initiative, commitments, creating opportunity, different future, entreprenuer, job training, minds, President Clinton, progress, solutions, tipact Leave a comment
Also posted in Business Alignment/Integration, Communicating CR, CR in North America Tagged CGI America, Clinton Global Initiative, commitments, creating opportunity, different future, entreprenuer, job training, minds, President Clinton, progress, solutions, tipact Leave a comment
Using Social Media to Communicate Corporate Responsibility
There is no doubt that in recent years, the way in which most people consume and share information has been completely transformed by social media. Recognizing this, many companies now use social media to interact with consumers and stakeholders to broadcast their messages and one of the most interesting ways they are using social media is to drive participation, enthusiasm and awareness of their corporate responsibility efforts. At the National Conference on Volunteering and Service (NCVS) in June, I attended a session called “How Social Media Can Advance Your EVP and CSR Efforts” that provided terrific insights and examples of companies that are using social media in creative and meaningful ways.
Posted on Wednesday, July 6th, 2011
Also posted in Communicating CR, Technology and CR, Volunteerism & Service Tagged corporate responsibility, EVP, National Conference on Volunteering and Service, NCVS, Social Media Leave a comment
Also posted in Communicating CR, Technology and CR, Volunteerism & Service Tagged corporate responsibility, EVP, National Conference on Volunteering and Service, NCVS, Social Media Leave a comment
Volunteers Heading South
Starting tomorrow, thousands of volunteerism professionals and enthusiasts will assemble in New Orleans, La., for the annual National Conference on Volunteering and Service. Convened by the Points of Light Institute* and the Corporation for National and Community Service, the gathering is the world’s largest conference devoted to volunteerism.
Posted on Friday, June 3rd, 2011
Also posted in Communicating CR, Philanthropy, Volunteerism & Service Tagged Corporation for National and Community Service, Employee Volunteer Programs, EVPs, National Conference on Volunteering and Service, NCVS, Points of Light Institute, Volunteerism Leave a comment
Also posted in Communicating CR, Philanthropy, Volunteerism & Service Tagged Corporation for National and Community Service, Employee Volunteer Programs, EVPs, National Conference on Volunteering and Service, NCVS, Points of Light Institute, Volunteerism Leave a comment
Healthy Eating: What’s Your Policy?
Late last week in the United States, at the request of Congress, the Federal Trade Commission, along with partners in an interagency working group at the USDA, FDA and CDC, released for comment a set of “Preliminary Proposed Nutrition Principles for Marketing Foods to Children Ages 2-17.” Congress tasked the working group with developing a set of principles to guide industry efforts to improve the nutritional profile of foods marketed directly to children and to tap into the power of advertising and marketing to support healthful food choices.
Posted on Tuesday, May 3rd, 2011
Also posted in Business Alignment/Integration Tagged childhood obesity, Congress, corporate responsibility, diets, FTC, Health Policy and tagged CFBAI, healthy lifestyles, IWG Guidelines, nutrition principles Leave a comment
Also posted in Business Alignment/Integration Tagged childhood obesity, Congress, corporate responsibility, diets, FTC, Health Policy and tagged CFBAI, healthy lifestyles, IWG Guidelines, nutrition principles Leave a comment
Take Two Giant Steps Forward?
Anniversaries tend to make me look backward as well as forward, and the one-year milestone of Shared Purpose is no different. How has corporate responsibility evolved in the past 12 months? What’s different today because of lessons learned this year? And in the spirit of the never-ending U.S. election dialogue, are we better off today than we were last year? For me the answer to this last question is yes – for two reasons.
Posted on Wednesday, April 27th, 2011
Also posted in Business Alignment/Integration, What's Next for CR Tagged cooperation, partnerships, relationships, transparency Leave a comment
Also posted in Business Alignment/Integration, What's Next for CR Tagged cooperation, partnerships, relationships, transparency Leave a comment
Corporate Citizens of the World
Having spent as much of my life and career outside my home country as in, I’ve always found the question, “Where are you from?” to be a difficult one to answer. At the 2011 Boston College Center for Corporate Citizenship Conference in Minneapolis, it was interesting to see companies from a wide range of sectors seeking to answer various forms of this question as they build, expand and nurture their global corporate citizenship programs.
Posted on Monday, April 18th, 2011
Also posted in Business Alignment/Integration, Communicating CR Tagged #bccccConf11, BCCCC 2011 International Conference, cr, Jennifer Hart, resources Leave a comment
Also posted in Business Alignment/Integration, Communicating CR Tagged #bccccConf11, BCCCC 2011 International Conference, cr, Jennifer Hart, resources Leave a comment
Four Presidents and 1000 Points of Light
I attended an event in the Kennedy Center’s elegant Opera House last night and sat 10 rows behind four former presidents of the United States.
I saw former secretaries of state, senators, congressmen. Even heard Carrie Underwood sing, along with Garth Brooks and a bunch of other A-list performers.
But the brightest light wasn’t among those names.
Posted on Tuesday, March 22nd, 2011
Also posted in Communicating CR, CR in North America, Nonprofit Operations and Communications, Philanthropy, Volunteerism & Service Tagged "41", 1000POL, B. Jay Cooper, four presidents, George H. W. Bush, Kennedy Center, Points of Light Leave a comment
Also posted in Communicating CR, CR in North America, Nonprofit Operations and Communications, Philanthropy, Volunteerism & Service Tagged "41", 1000POL, B. Jay Cooper, four presidents, George H. W. Bush, Kennedy Center, Points of Light Leave a comment
A Worthy Tribute
Tonight, former President George H.W. Bush will be honored at the Kennedy Center for his leadership and vision in the realm of service and volunteerism. He famously referred to the "thousand points of light" in his 1989 Inaugural address, and this served as the inspiration for a campaign that formally encourages Americans to consider service as an answer to community challenges.
Posted on Monday, March 21st, 2011
Also posted in Volunteerism & Service Tagged 1000 points of light, George H. W. Bush, Kennedy Center, POLI Leave a comment
Also posted in Volunteerism & Service Tagged 1000 points of light, George H. W. Bush, Kennedy Center, POLI Leave a comment
What Gives!? Talks to Tara Greco
Also posted in Business Alignment/Integration, Philanthropy, Volunteerism & Service, What's Next for CR | Tagged employee volunteerism, EVPs, National Conference on Volunteering and Service, NCVS, nonprofit partnerships, What Gives | Leave a comment