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About Shared Purpose
Shared Purpose is a forum to think about, discuss, and predict what’s next for business and society.
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Contributors
Tara GrecoTara is a senior director with experience on both sides of the equation, having worked in corporate CR and nonprofit communications & marketing. She focuses on trends and innovations in community engagement, strategic philanthropy, volunteerism, cause marketing, and CR/nonprofit communications.
Robin DelisoRobin is an associate director who works in APCO’s corporate responsibility practice and is interested in the blurring lines between consumer and influencer expectations of companies. She looks at how companies use CR to engage audiences in innovative ways, especially re: social media, and started her career in nonprofit communications strategy.
Andrea ShatzmanAn associate director in APCO’s Washington, D.C. office, Andrea works on a broad range of CR issues. She’s particularly interested in the evolution of CR over time and how businesses can capitalize on their strengths to make unique contributions to society.
Rachel ThompsonRachel is the global corporate responsibility practice manager for APCO. She has worked on global trade and CR in government and business. Her interests include the role (and limits) of CR in making globalization more sustainable; evidence and measurement issues; and the relationship between CR and preventing trade protectionism.
Leela StakeLeela is a director who helps businesses innovate, collaborate and communicate to be more successful. She’s based in San Francisco, has worked in six Asian countries and is interested in the relationship between long-term business success and community prosperity.
James RobinsonJames is a director who brings ten years of experience working on CR strategy and communications in New York, Beijing, and Jakarta. He looks at how CR is employed as part of broader business strategy and has a particular interest in the evolving role of technology and innovation in managing social and environmental issues.
Julie JackA director in APCO's New York office, Julie works on corporate responsibility with a focus on business strategy and emerging issues and trends. Her currents interests and work focus on sustainable agriculture and supply chain management, the integration of CR and financial communications, and CR in the consumer goods space.
Kitty PotterKitty is a senior director and leads APCO's CR practice in the Asia-Pacific region. Her current work and interests include the development of multi-stakeholder initiatives addressing corruption in supply chains, sustainability performance ratings, and engagement with private sector in climate change adaption.
Ellen MignoniEllen is a senior director and helped build APCO’s global corporate responsibility practice. She works primarily with APCO’s corporate clients on business alignment and corporate responsibility, stakeholder engagement and partnership development, and communication and outreach.History & Categories
Click to unfold.Recent Posts
- What is True Leadership?
- Consumers Vote for Cause Marketing
- New York Lawyers Raise the Bar for Pro Bono
- Food, Glorious Responsible Food
- UK Government Cracks Down on… Philanthropy?
- Bo Knows Charity
- APCO’s Commitment to Service
- Boston College Corporate Citizenship Conference Highlights
- An Egg-cellent Charitable Adventure in London
- The Untapped Healing Power of Bandages
Categories
- Philanthropy (61)
- Business Alignment/Integration (53)
- Volunteerism & Service (53)
- Community Engagement (47)
- Communicating CR (43)
- What's Next for CR (43)
- Nonprofit Operations and Communications (32)
- CR in North America (27)
- Cause Marketing (21)
- Health (19)
Archives by Month
- May 2012 (4)
- April 2012 (5)
- March 2012 (5)
- February 2012 (12)
- January 2012 (3)
- December 2011 (5)
- November 2011 (4)
- October 2011 (10)
- September 2011 (8)
- August 2011 (4)
Blogroll
- Alice Korngold on Fast Company
- Boston College Center for Corporate Citizenship’s In Good Company
- Case Foundation Blog
- CECP Blog
- Chronicle of Philanthropy’s Give and Take
- CSRwire Talkback
- Ethical Corporation's Reflection on Ethical Business
- Hands On Network Blog
- Marc Gunther's Blog
- Points of Light Institute’s Blog
- Taproot Foundation's Pro Bono Junkie's Blog
- U.S. Chamber of Commerce’s Business Civic Leadership Center Blog
Author Archives: Leela Stake
Eight Ways to Celebrate March 8
Today marks the 112th International Women’s Day.
It is a great opportunity to raise awareness of gender inequality around the world and celebrate the accomplishments of women. Here are eight ways you can mark the occasion:
Take an official holiday if you are in one of 28 countries around the world. (Note: if you are in China, Macedonia, Madagascar or Nepal, it’s women-only).
Posted on Thursday, March 8th, 2012
Catogories Women and Girls Tagged gender inequality, International Women's Day Leave a comment
Catogories Women and Girls Tagged gender inequality, International Women's Day Leave a comment
When Competitors Collaborate: Logistics Experts on Disaster Frontlines
The earthquake in Japan, Hurricane Katrina in the United States, the tsunamis in South and Southeast Asia and the droughts in the Horn of Africa have made it clear that disasters can strike anytime, anywhere. In 2011, the costliest year in history for natural disasters, the world economy lost $366 billion. More than 200 million people were affected.
Humanitarian relief requires a coordinated, global approach. Yet in an era in which companies seek to develop corporate responsibility initiatives that differentiate themselves from their competitors, you might be surprised to learn about a collection of logistics-focused companies coming together to meet community needs.
Posted on Wednesday, February 1st, 2012
Catogories Business Alignment/Integration Tagged competition, disaster, humanitarian, LETs, logistics, natural disaster, relief, shipping Leave a comment
Catogories Business Alignment/Integration Tagged competition, disaster, humanitarian, LETs, logistics, natural disaster, relief, shipping Leave a comment
New Year’s Resolutions on Human Trafficking
I take New Year’s resolutions seriously, which is why I am hard at work on my 2012 resolutions now. As I think about changes I’ll make in 2012, I wonder what resolutions we’ll see from business leaders as the new year begins. In particular, the California Transparency in Supply Chains Act takes effect on January 1 and will require business leaders to communicate what they are doing to address slavery and human trafficking.
Many do not realize that this is still a 21st-century problem. However, through violence, threats and coercion, victims are forced to work in, among other things, the sex trade, domestic labor, factories, hotels and agriculture. According to the U.S. Department of State, there are an estimated 600,000-800,000 men, women and children trafficked across international borders each year. Of these, approximately 80 percent are women and girls, and up to 50 percent are children. California has been reported to be one of the top four destination states for trafficking victims in the United States.
Posted on Monday, November 28th, 2011
Catogories CR in North America What's Next for CR Tagged BSR Conference, California Transparency in Supply Chains Act, HR2759, human trafficking Leave a comment
Catogories CR in North America What's Next for CR Tagged BSR Conference, California Transparency in Supply Chains Act, HR2759, human trafficking Leave a comment
Is the Hub of Global Development Innovation the “Other” Washington?
Next week, I’ll head up to the Microsoft* campus in Redmond, Wash., to moderate a panel at Global Washington’s third annual conference. It’s a great model of statewide collaboration in the development community, and I thought you might want to know more about it.
During the 20th century, the state of Washington built a reputation for its airplanes, timber, software and coffee. Yet the state is now leading the way in addressing an entirely different class of global needs: good health, education, employment, food, shelter, and a chance for a better life.
Posted on Friday, October 28th, 2011
Catogories Communicating CR Community Engagement CR in North America Tagged #globalwaday, Global Action Day, Global Hero Award, Global Washington, NGOs Leave a comment
Catogories Communicating CR Community Engagement CR in North America Tagged #globalwaday, Global Action Day, Global Hero Award, Global Washington, NGOs Leave a comment
Making History: Pursuing Paradigm Shifts in Women’s Economic Participation
The APEC Women and the Economy Summit ended Friday with the adoption of the San Francisco Declaration, which Secretary Clinton promised “just might make history books” if it moves from rhetoric to action. The Summit, organized through a partnership of the Bay Area Council and the U.S. State Department and, was part of the Asia Pacific Economic Cooperation (APEC) Senior Officials Meeting, the largest diplomatic gathering in San Francisco since the UN founding 66 years ago.
APEC has tremendous clout – it is comprised of 21 nations that collectively represent nearly 40 percent of the world's population, 54 percent of the global economy and 44 percent of world trade. This was the first time that APEC affirmed the organization’s and member economies’ commitment to improving women’s access to capital and markets, building their capacities and skills and supporting the rise of women leaders in the public and private sectors.
Posted on Monday, September 19th, 2011
Catogories Economic Development Women and Girls Tagged APEC WES, San Francisco, San Francisco Declaration, Secretary Clinton, WES, women, Women and the Economy Summit Leave a comment
Catogories Economic Development Women and Girls Tagged APEC WES, San Francisco, San Francisco Declaration, Secretary Clinton, WES, women, Women and the Economy Summit Leave a comment
Raising Girls’ Voices
The 600 million girls who live in the developing world have started to get the attention they deserve on the world stage. A prime example is “Girls and Women: Scaling What Works,” a featured topic at the upcoming Clinton Global Initiative* Annual Meeting. In a series of plenary and breakout sessions, corporate, government and NGO leaders will take a deeper look at proven initiatives to improve the lives of girls in developing countries. One of the most exciting aspects of the program is that CGI plans to promote ideas and innovations coming directly from girls in the developing world, who seldom have the platform that CGI provides.
Abundant data support CGI’s emphasis on investing in girls in the developing world. To cite just one powerful statistic: when 10 percent more girls go to school, a country’s GDP increases on average by 3 percent. Yet less than two cents of every international development dollar is directed specifically to girls. Clearly, there’s still a compelling need to bridge the gap between the strong case for investing in girls and reality.
Posted on Thursday, September 1st, 2011
Catogories Economic Development Nonprofit Operations and Communications Women and Girls Tagged 10x10, documentary, GDP, girls, school Leave a comment
Catogories Economic Development Nonprofit Operations and Communications Women and Girls Tagged 10x10, documentary, GDP, girls, school Leave a comment
Rooting for the Underdog
Whether it’s March Madness or the world of social change, I can’t help but root for the underdog.
When it comes to getting funding or visibility, many social innovators – no matter how good their ideas are – never get a fair shot because they lack the means and connections to get in front of decision-makers who control the resources.
Posted on Tuesday, March 29th, 2011
Catogories Nonprofit Operations and Communications Philanthropy Technology and CR What's Next for CR Tagged Ashoka, Ashoka Changemakers, Judith Rodin, Rockefeller Foundation, underdog Leave a comment
Catogories Nonprofit Operations and Communications Philanthropy Technology and CR What's Next for CR Tagged Ashoka, Ashoka Changemakers, Judith Rodin, Rockefeller Foundation, underdog Leave a comment
Boston College Corporate Citizenship Conference Highlights
Catogories Business Alignment/Integration What's Next for CR | Tagged BCCCC, conference highlights, cr, CSR | Leave a comment