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About Shared Purpose
Shared Purpose is a forum to think about, discuss, and predict what’s next for business and society.
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Contributors
Andrea ShatzmanA senior associate in APCO’s Washington, D.C. office, Andrea works on a broad range of CR issues. She’s particularly interested in the evolution of CR over time and how businesses can capitalize on their strengths to make unique contributions to society.
Leela StakeLeela is a senior associate who helps businesses innovate, collaborate and communicate to be more successful. She’s based in San Francisco, has worked in six Asian countries and is interested in the relationship between long-term business success and community prosperity.
Tara Grecosenior vice president Tara has experience on both sides of the equation, having worked in corporate CR and nonprofit communications & marketing. She focuses on trends and innovations in community engagement, strategic philanthropy, volunteerism, cause marketing, and CR/nonprofit communications.
Robin DelisoRobin is a senior associate who works in APCO’s corporate responsibility practice and is interested in the blurring lines between consumer and influencer expectations of companies. She looks at how companies use CR to engage audiences in innovative ways, especially re: social media, and started her career in nonprofit communications strategy.
Julie JackA vice president in APCO's New York office, Julie works on corporate responsibility with a focus on business strategy and emerging issues and trends. Her currents interests and work focus on sustainable agriculture and supply chain management, the integration of CR and financial communications, and CR in the consumer goods space.
Rachel ThompsonRachel is the global corporate responsibility practice manager for APCO. She has worked on global trade and CR in government and business. Her interests include the role (and limits) of CR in making globalization more sustainable; evidence and measurement issues; and the relationship between CR and preventing trade protectionism.
James RobinsonJames is a vice president who brings ten years of experience working on CR strategy and communications in New York, Beijing, and Jakarta. He looks at how CR is employed as part of broader business strategy and has a particular interest in the evolving role of technology and innovation in managing social and environmental issues.
Kitty PotterKitty is an associate director and leads APCO's CR practice in the Asia-Pacific region. Her current work and interests include the development of multi-stakeholder initiatives addressing corruption in supply chains, sustainability performance ratings, and engagement with private sector in climate change adaption.
Ellen MignoniEllen is a senior vice president and helped build APCO’s global corporate responsibility practice. She works primarily with APCO’s corporate clients on business alignment and corporate responsibility, stakeholder engagement and partnership development, and communication and outreach.History & Categories
Click to unfold.Recent Posts
- The Year of Shared Value Policy?
- When Competitors Collaborate: Logistics Experts on Disaster Frontlines
- Investing in American Jobs
- Two Years Later: Haiti Earthquake Relief Signals New Age in Charitable Giving
- Applying Moneyball Logic to Managing a Corporate Volunteer Program
- Universities Need to Protect Their Brands, too
- Corporate brands must add value to society
- It’s time for corporate brands to step up
- Brand comms strategies must evolve with technology
- World AIDS Day 2011: Prevention as the New Great Hope
Categories
- Philanthropy (59)
- Volunteerism & Service (49)
- Community Engagement (45)
- Business Alignment/Integration (45)
- What's Next for CR (41)
- Communicating CR (38)
- Nonprofit Operations and Communications (31)
- CR in North America (27)
- Cause Marketing (19)
- Environment (15)
Archives by Month
- February 2012 (2)
- January 2012 (3)
- December 2011 (5)
- November 2011 (4)
- October 2011 (10)
- September 2011 (8)
- August 2011 (4)
- July 2011 (5)
- June 2011 (6)
- May 2011 (5)
Blogroll
- Boston College Center for Corporate Citizenship’s In Good Company
- Case Foundation Blog
- CECP Blog
- Chronicle of Philanthropy’s Give and Take
- CSRwire Talkback
- Ethical Corporation's Reflection on Ethical Business
- Hands On Network Blog
- Marc Gunther's Blog
- Points of Light Institute’s Blog
- Taproot Foundation's Pro Bono Junkie's Blog
- U.S. Chamber of Commerce’s Business Civic Leadership Center Blog
Monthly Archives: August 2010
Reimagining Service
At the National Conference on Volunteering and Service in June, the Reimagining Service (RIS) steering team hosted a very interesting in-depth session to update conference attendees on their progress. I attended several RIS working group meetings earlier in the year, so it was exciting to see how much this all-volunteer steering group was able to [...]
Posted on Thursday, August 26th, 2010
Catogories Business Alignment/Integration Volunteerism & Service What's Next for CR Tagged National Conference on Volunteering and Service, Points of Light Foundation, Taproot Foundation Leave a comment
Catogories Business Alignment/Integration Volunteerism & Service What's Next for CR Tagged National Conference on Volunteering and Service, Points of Light Foundation, Taproot Foundation Leave a comment
CR is Smart Business
APCO often works with the team at Committee Encouraging Corporate Philanthropy (CECP). Charlie Moore, CECP’s executive director, responded to several recent editorials that questioned the purpose and business value of corporate philanthropy. You can read his full response on the CECP website, and I just wanted to call your attention to this point:
Posted on Wednesday, August 18th, 2010
Catogories Business Alignment/Integration Philanthropy What's Next for CR Tagged CEPC, Charlie Moore, Committee Encouraging Corporate Philanthropy, corporate philanthropy, social engagement Leave a comment
Catogories Business Alignment/Integration Philanthropy What's Next for CR Tagged CEPC, Charlie Moore, Committee Encouraging Corporate Philanthropy, corporate philanthropy, social engagement Leave a comment
Help a Local School While You Wait for Your Coffee
Do you have an iPad that you tote with you everywhere? Does it entertain you for those three minutes while you’re waiting in the line at Starbucks every morning? Or are you someone who camps out for hours in Starbucks with your laptop; a triple-shot, non-fat, no-whip latte; and a muffin while you surf the [...]
Posted on Monday, August 16th, 2010
Catogories Community Engagement CR in North America Philanthropy Technology and CR Tagged DonorsChoose, In-Store Network, iPad, My Neighborhood, schools, Starbucks Leave a comment
Catogories Community Engagement CR in North America Philanthropy Technology and CR Tagged DonorsChoose, In-Store Network, iPad, My Neighborhood, schools, Starbucks Leave a comment
What’s New in Corporate Giving?
The Chronicle of Philanthropy’s annual corporate giving issue was published Monday. And for the first time, USA Today co-published the results for the annual survey—they have a really cool online chart that can sort data by year and industry.Each year, this issue provides corporations with some valuable data and trend information. A few things popped [...]
Posted on Wednesday, August 11th, 2010
Catogories Business Alignment/Integration CR in North America Measurement & Evaluation Philanthropy Reporting Volunteerism & Service Tagged Chronicle of Philanthropy, corporate giving, Fortune 500, Profits, USA Today 1 Comment
Catogories Business Alignment/Integration CR in North America Measurement & Evaluation Philanthropy Reporting Volunteerism & Service Tagged Chronicle of Philanthropy, corporate giving, Fortune 500, Profits, USA Today 1 Comment
Talking about My Generation: Global Health Rocks
As more than 200 global health experts and enthusiasts gathered at PATH’s headquarters in Seattle, one thing was clear – the President’s Global Health Initiative promises to bring exciting new opportunities for those working to advance the global health agenda. In a discussion led by Drs. Anne-Marie Slaughter, Helene Gayle and Tachi Yamada on the need for greater innovation, entrepreneurial approaches and broad range participation in global health, I was most intrigued by Dr. Slaughter’s comments about the need to engage young people in the global health movement – a largely untapped audience with the enormous potential to help elevate issues and mobilize key communities.
Posted on Wednesday, August 11th, 2010
Catogories Community Engagement Health Philanthropy Volunteerism & Service Tagged Anne-Marie Slaughter, Global Health, Helene Gayle, Party with a Purpose, PATH, Rotavirus, Seattle, Tachi Yamada Leave a comment
Catogories Community Engagement Health Philanthropy Volunteerism & Service Tagged Anne-Marie Slaughter, Global Health, Helene Gayle, Party with a Purpose, PATH, Rotavirus, Seattle, Tachi Yamada Leave a comment
Show Me The Billions
Earlier this summer Bill Gates and Warren Buffett called on their billionaire peers to join the Giving Pledge. As part of the pledge, the richest Americans will donate the majority of their wealth to address the world’s biggest needs. It’s not a formal contract or legally binding; it’s simply a moral commitment. Forty billionaires have [...]
Posted on Thursday, August 5th, 2010
Catogories Philanthropy Tagged Bill Gates, billionaires, Giving Pledge, philanthropy, Warren Buffett Leave a comment
Catogories Philanthropy Tagged Bill Gates, billionaires, Giving Pledge, philanthropy, Warren Buffett Leave a comment
Tony Hayward gets his life back
Last week I took part in a survey about the key sustainability lessons for business from the BP crisis. My number 1 lesson is that a third major industrial-environmental accident in five years can put your company’s right to exist on the line, especially when it occurs in a large and powerful country during an [...]
Posted on Monday, August 2nd, 2010
Catogories Communications Environment Tagged BP, BP crisis, Gulf, oil leak, oil spill, Tony Hayward Leave a comment
Catogories Communications Environment Tagged BP, BP crisis, Gulf, oil leak, oil spill, Tony Hayward Leave a comment
Gearing Up For “UN Week” And The Clinton Global Initiative
Catogories Business Alignment/Integration Community Engagement Economic Development Nonprofit Operations and Communications Philanthropy Women and Girls | Tagged CGI, Clinton Global Initiative, UN General Assembly | Leave a comment